Marketing

A collection of 114 posts

Marketing

Strategies for SaaS Marketing

For your SaaS marketing strategy to work, you need a plan. Here are all the questions you need to ask yourself before developing that plan: 1. Describe the ideal customer profile. Then, find out who’s the best product-market fit. What are their pain points? 1. Identify where these people

Marketing

Elon Musk and The Twitter Takeover: Here's Everything You Need To Know

Let's take a closer look at the Twitter takeover timeline and Musk's plans for his newly acquired social media platform.

Marketing

Top 11 Blog Writing Ideas

Well-written content helps build engagement rates with site visitors and brings in more visitors to your website. But it is not easy to create great content. It needs a deep understanding of topics that will resonate with your audience.

Marketing

Why Is Long-Form Content Important?

In this digital age era, attentiveness is scarce, and there is much content for the readers to consume. So, do we even need to know if long-form content would work? Well, actually, we do! Creating and sharing long-form content must be the foundation of your content strategy if you want

Marketing

4 Things To Know About Digital Money

Kids often wonder why dollar bills have more value than dollar coins which are made of precious metals and a lot heavier. Although they might not have realized it, their underlying question is where money derived its value as a medium of payment. They might learn later on in their

Marketing

A Detailed Guide to Grow Your Business on LinkedIn

LinkedIn, over the years, has grown into a hub for professionals looking to build networks, get updated on the latest industry trends, and discover potential clients for their businesses.

Marketing

The Best Performing Content Formats On Social Media

If you are a budding business or an artist looking forward to getting noticed on Social media but do not know how to, you're at the right place! With more than 50 Billion active monthly users, social media has become a crucial part of everyone’s life. That

Marketing

Understanding the difference between brand, branding, and visual identity

If you are in the process of developing your brand, are thinking about it, or already have one, this article is for you. Understanding the differences between a brand, branding, and visual identity is critical when creating a brand for your business! But why is it so crucial?

Marketing

8 Tips to Boost Your Digital Marketing Productivity

Marketing is all about the digital space in today's world. This means there’s a lot going on, with loads of different channels, strategies, and opportunities to focus on. Because of all this, modern marketers often have difficulty staying productive. Throw remote work into the mix, and keeping

Marketing

How Can Email Marketing Help a Small Business Grow?

The world of commerce and eCommerce is very competitive. Competition has skyrocketed. All businesses utilize all they have at their disposal to maximize growth and market share. You can compare the commerce sector to a Warzone where different businesses continuously fight against each other.

Marketing

Never Seen Before $251 Billion Drop In Meta Value: What's Next For Investors?

What's next for investors after the freefall of Meta shares? Read here, if you are potential investor or have already done the investments!

Marketing

Attribution Modeling vs. Marketing Mix Modeling: Which is Right for Your Online Business?

In the fast-changing environment, most companies are preoccupied with determining which marketing approach is the most fruitful. Although there are countless marketing platforms at your hand and clients can be found just about everywhere, organizations must evaluate which channels will provide the strongest results and return on investment. Marketing mix

Marketing

5 ways to increase cash flow in your business

You already know the importance of cash flow if you're reading this blog. You may need to boost your cash flow as a small business owner if your company isn't swimming in free cash. Positive cash flow is the cornerstone on which every business is built.

Marketing

The Benefits of Marketing Outsourcing for Small Businesses (and a Few Tips!)

Did you know that according to Hubspot, global retail sales are expected to climb to a staggering 26 trillion dollars (19 trillion pounds sterling) entering into 2022?

Marketing

How to Write the Script Your Business’ Explainer Video Needs

Marketing

10 Management Lessons We Can Learn From “The Office's” Michael Scott

Marketing

Take Your Business Blog To The Next Level With These 10 Simple Tips

A blog is one of the best ways to educate your audience about your business and build your credibility. Therefore, your blog needs to have a steady traffic of visitors which eventually turn to subscribers and customers. However, that's easier said than done. There are thousands of excellent

Marketing

How to advertise on Facebook?

f there's one social media channel dominating the advertising space in 2021, it has to be Facebook. With 1.62 Billion people visiting it at least once every day (that's, one-quarter of the world's population 😊) and 400 users signing up every minute, it's definitely the place your brand needs to be.

Marketing

Ecommerce industry trends for 2023

Ecommerce is a constantly changing industry with rapidly evolving technologies, trends, and a competitive environment. As per a recent report released by Adobe, online shopping has grown by $183 billion since the pandemic.

Marketing

Social media marketing tips for small business owners

Social media can be an excellent way for small business owners to connect with prospects and customers. Social media platforms have revolutionized the way we communicate since they were first launched in 1997.

Marketing

Meta-morphosis of Facebook and Benefits of Metaverse for Emerging Businesses

Meta transformation of Facebook is the next chapter of technology. Tap into into if you want to explore the benefits of Metaverse as a startup owner.

Marketing

Making social media easy with Bulk.ly

With over 18 years of experience, Chris Makara has built a strong portfolio in the digital marketing industry. In 2003, Chris made eCommerce websites earning about $200,000 in sales while being in college.

Marketing

CIENCE fiction: Daniel Trujillo & Eric Quanstrom interview

Everyone wants to succeed in lead generation, but where do you start? Eric Quanstrom answers this question perfectly: understanding your customer’s journey and mapping your content plan to it. Your business cannot thrive unless you have a steady stream of leads coming in. To feed your inbound marketing strategy,

Marketing

Top 10 Reasons Why Businesses Should Outsource Content

Creating engaging and entertaining content is a serious business and requires writers and designers to keep their thinking caps on for the better part of the day. It is an art that requires them to look within their inner depths and thoughts and create an audio-visual experience that matches none.

Virtual Assistant

How To Use Empathy In B2B Storytelling

Storytelling is one of the most effective ways of forming a deep, long-lasting connection with your audience. And the secret ingredient for that is putting empathy at its nucleus. Check out how to use empathy in B2B storytelling.